魔芋胶粉及魔芋系列食品商业计划书.ppt
下载文档
上传人:职z****i
编号:1135055
2024-09-08
22页
1.08MB
1、云南云南xx食品工业有限公司食品工业有限公司Yunan xx Food Industry Co.Ltd董事长董事长 xx xx魔芋胶粉及魔芋系列食品魔芋胶粉及魔芋系列食品Konjac Glue Powder And Konjac Based Food In Series公司简介公司简介 Brief Introduction成成立立时时间间于于2002年年9月月,注注册册资资本本210万万美美元元,中中港港合合资资。从从事事生生产产、加加工工、销销售售魔魔芋芋胶胶粉粉及及魔魔芋芋系系列列食食品品,开发建设魔芋良种和魔芋种植基地。开发建设魔芋良种和魔芋种植基地。n nSino-Hong Kong 2、joint-venture enterprise,registeredin2002with2.1millionUSD.n nInvolvedinplantation,processingandsalesofkonjacgluepowderandkonjac-basedfoodinseries.Workinthekonjacplantationsbases.公司发展的目标与战略公司发展的目标与战略Goal&Strategy(1)同行业前)同行业前10强强 To be in the top 10 of konjac industry(2)20%油田使用魔芋精粉油田使用魔芋精粉20%of oil f3、ield use our products(3)成成立立科科研研机机构构,针针对对中中东东油油田田市市场场,加加强强应用研究应用研究Set up a scientific institute to further the application and research of fine konjac powder for oil fields in the Middle East(4)逐步占领中东的部分油田市场。)逐步占领中东的部分油田市场。To drive products into the Middle East market(5)完善种植基地和良种培育基地。)完善种植基地和良种培育基地。4、Perfect the plantation bases(6)精粉产量达)精粉产量达1.5万吨,产值万吨,产值3.8亿元。亿元。Output of 15,000 tons of fine konjac powder,sales 380 million Yuan RMB(7)改性淀粉)改性淀粉9000吨,产值吨,产值3000万元万元Output of 9000 tons of modified starch,sales 30 million Yuan RMB公司管理团队成员公司管理团队成员Management Team 董董董董事事事事长长长长:xxxxxxxx,经经经经济济济济师师师师。从从从5、从事事事事国国国国企企企企行行行行政政政政管管管管理理理理,经经经经营营营营农农农农业业业业机机机机械械械械12121212年年年年。在在在在香香香香港港港港公公公公司司司司经经经经营营营营农农农农副副副副产产产产品品品品的的的的企业企业企业企业14141414年。年。年。年。Ms.Ms.Yang Yang Jinkun,Jinkun,the the president president of of the the board,board,economist.economist.Worked Worked in in state-owned state-owned enterprises e6、nterprises and and managed managed sales of agricultural equipments for 12 years.sales of agricultural equipments for 12 years.Worked Worked in in a a Hong Hong Kong Kong company,company,involved involved in in sales sales of of agricultural agricultural products products and and by-products by-prod7、ucts of of agriculture.agriculture.总总总总经经经经理理理理:王王王王永永永永刚刚刚刚,工工工工程程程程师师师师。曾曾曾曾在在在在国国国国有有有有企企企企业业业业从从从从事事事事设设设设备备备备管管管管理理理理,工工工工艺艺艺艺管管管管理理理理,行行行行政政政政管管管管理理理理15151515年年年年。民民民民营营营营企企企企业业业业市市市市场场场场营销及管理营销及管理营销及管理营销及管理16161616年。年。年。年。Mr.Mr.Wang Wang Yonggang,Yonggang,the the general general manager,manag8、er,an an engineerengineer Worked Worked in in state-owned state-owned enterprises enterprises for for 15 15 years,years,involved involved in in the the management management of of equipment,equipment,mechanics mechanics and administration,and administration,Worked Worked in in private-owned private-9、owned companies companies for for 16 16 years years handling sales management.handling sales management.总总总总工工工工程程程程师师师师:陈陈陈陈耀耀耀耀武武武武,高高高高级级级级工工工工程程程程师师师师。在在在在中中中中国国国国科科科科学学学学院院院院昆明植物研究所工作昆明植物研究所工作昆明植物研究所工作昆明植物研究所工作39393939年。年。年。年。Mr.Mr.Chen Chen Yaowu,Yaowu,a a M.A.M.A.graduate graduate of of Beiji10、ng Beijing UniversityUniversity Worked Worked in in Kunming Kunming Institute Institute of of Botany Botany of of The The Academy ofAcademy of Science of China for 39 years.Science of China for 39 years.公司的经营模式公司的经营模式Business Model基地基地+生产生产 Plantations&Manufacturing直接服务终端用户直接服务终端用户 End-user services11、产品和技术产品和技术Product&Technology 原料:魔芋原料:魔芋Feed:Konjac产品:魔芋胶粉、改性淀粉、仿生食品产品:魔芋胶粉、改性淀粉、仿生食品Products:Konjac glue powder,modified starch,imitation food技术:技术:种植技术、应用技术种植技术、应用技术Technology:Plantation&Application市场分析市场分析Market Analysis 魔芋精粉广泛应用于化工,造纸,纺织,魔芋精粉广泛应用于化工,造纸,纺织,石油开采等领域石油开采等领域 市场年需求量以市场年需求量以17%的速度递增。预计的12、速度递增。预计到到2006年,全球魔芋精粉的需求量将达年,全球魔芋精粉的需求量将达 460万吨。万吨。n n KonjacKonjac glueglue powderpowder isis widelywidely appliedapplied inin thethechemical,chemical,paper,paper,textile,textile,andandoiloilrecoveryrecoveryindustriesindustriesaswellasrelatedindustries.aswellasrelatedindustries.n nMarketMarket dema13、nddemand isis growinggrowing rapidlyrapidly atat 17%17%annually,annually,n nTotalTotalglobalglobaldemanddemandwillwillreachreach4.64.6millionmilliontonstonsinin2006.2006.魔魔芋芋淀淀粉粉是是魔魔芋芋精精粉粉加加工工的的副副产产品品,价价格格低低廉廉。可可替替代代玉玉米米淀淀粉粉,广广泛泛用用于于纺纺织织,印刷,建材,化工,肥料,农药等领域。印刷,建材,化工,肥料,农药等领域。n nThe konjac starch is ve14、ry low cost because it is a by-product of konjac processing.n nKonjac starch could replace corn starch and be used in the chemical,paper,textile,and oil recovery.魔魔芋芋仿仿生生食食品品是是近近年年来来广广受受欢欢迎迎的的绿绿色色食食品品,特特别别是是在在欧欧洲洲、日日本本、韩韩国、东南亚等国家和地区。国、东南亚等国家和地区。Konjac based food continues to grow in demand particula15、rly in Europe,Japan,South Korea,Southeast Asia and other regions.竞争优势竞争优势Competitive Advantage技术优势技术优势 The technology advantage 资源优势和市场优势资源优势和市场优势 The advantage of resources and market1.1.1.1.独创的对魔芋传染病有效的防治方法。独创的对魔芋传染病有效的防治方法。独创的对魔芋传染病有效的防治方法。独创的对魔芋传染病有效的防治方法。Invented Invented a a method method to t16、o prevent prevent and and cure cure infectious infectious disease that are common to konjac.disease that are common to konjac.2.2.2.2.精粉改性有专利。在高温油井和低温油井均可使精粉改性有专利。在高温油井和低温油井均可使精粉改性有专利。在高温油井和低温油井均可使精粉改性有专利。在高温油井和低温油井均可使用。用。用。用。Have Have a a patented patented technology technology for for modification17、 modification of of fine fine konjac konjac powder.powder.Can Can be be applied applied in in oil oil wells wells of of both both high and low temperature.high and low temperature.3.3.3.3.先进加工工艺,产品适应各种恶劣的气候环境。先进加工工艺,产品适应各种恶劣的气候环境。先进加工工艺,产品适应各种恶劣的气候环境。先进加工工艺,产品适应各种恶劣的气候环境。The The advanced advanced te18、chnology technology ensures ensures product product quality quality and and can can be be applied applied in in all all kinds kinds of of harsh harsh climates climates and and circumstances.circumstances.上述的上述的上述的上述的1,21,21,21,2两项是国内其它同类企业不具备的。两项是国内其它同类企业不具备的。两项是国内其它同类企业不具备的。两项是国内其它同类企业不具备的。Item 1,219、 are the competitive factors over other Item 1,2 are the competitive factors over other petitors.技术优势技术优势 The advantage of technology资源优势和市场优势资源优势和市场优势The advantage of resources and market种植基地的优势种植基地的优势 The advantage of plantation base市场认可的优势市场认可的优势 The advantage of recognition in the market 多种产品的优势20、多种产品的优势 The advantage of multiple product 具有较成熟的销售网络的优势具有较成熟的销售网络的优势 The advantage of an efficient sales network 财务分析财务分析Financial Analysis 年度年度Year产产 量量(吨吨)Production(Ton)产产 值值Turnover成成 本本Cost利利 润润Profit备注备注Observation2005200520052005250025002500250050505050353535351515151520062006200620068000800021、8000800016216216216211411411411448484848200720072007200716000160001600016000300300300300200200200200100100100100成本降成本降15%cost reduce 15%cost reduce 15%200820082008200824000240002400024000404404404404270270270270134134134134成本降成本降10%cost reduce 10%cost reduce 10%单位:百万元Unit:Mln Yuan RMB 融资计划融资计划 Finan22、cing Plan资金需求资金需求资金需求资金需求Capital NeedsCapital Needs 5000500050005000万人民币万人民币万人民币万人民币 50 50 million Yuan RMB million Yuan RMB 投资回报率投资回报率投资回报率投资回报率 Return on InvestmentReturn on Investment 67676767 投资回收年限投资回收年限投资回收年限投资回收年限 Payback PeriodPayback Period 3 3 3 3年年年年 3 3 yearsyears 资金用途资金用途 Use of Funds 生23、产的扩大:两条生产线生产的扩大:两条生产线生产的扩大:两条生产线生产的扩大:两条生产线Two new production lines will be builtTwo new production lines will be built基地种植:扩大良种基地,种植基地基地种植:扩大良种基地,种植基地基地种植:扩大良种基地,种植基地基地种植:扩大良种基地,种植基地Expand the plantation base and seed baseExpand the plantation base and seed base 科技深加工的开发科技深加工的开发科技深加工的开发科技深加工的开发 Fur24、ther development of the technologyFurther development of the technology组建一个良种的种子销售公司组建一个良种的种子销售公司组建一个良种的种子销售公司组建一个良种的种子销售公司Organize a sales company to sell good seed of Organize a sales company to sell good seed of konjackonjac 合作方式合作方式Cooperation Model合资经营合资经营Joint Venture固定回报固定回报Fixed Interest风险投资风险投资Venture Capital谢谢 谢谢Thank You