1、商业创新在上海商业创新在上海 BusinessBusiness Innovations In Shanghai Innovations In Shanghai 地产地产; ;零售零售 Property ; Retail Property ; Retail 市场部市场部 Marketing Dept. Marketing Dept. 2011.72011.7 是的，商业地产需要“创新”是的，商业地产需要“创新”! ! Yes! We need innovation for commercial real estate!Yes! We need innovation for commercial 2、real estate! 显然，国内地产商做的不够好显然，国内地产商做的不够好 And apparently,And apparently, we did not do very well we did not do very well 但是，上海在进步！我们可以学习并做的更好！但是，上海在进步！我们可以学习并做的更好！ But, as Shanghai is rapidly making progress, we can learn and do a better job! But, as Shanghai is rapidly making progress, we can learn a3、nd do a better job! Foreword Question Question 1: 1: 为什么商业地产需要创新？为什么商业地产需要创新？ Why innovation is needed in shopping mall development?Why innovation is needed in shopping mall development? Question2: Question2: 国内商业地产“创新”现状如何？国内商业地产“创新”现状如何？ How How to evaluate Chinese developers in terms of to evaluate Chinese developers in terms of Innovation?Innovation? Question3: Question3: 上海的商业创新发展如何？如何借鉴上海的商业