2021商业广场夏季8月月度暖场(8月夏Yeah混淆主题)活动策划方案(67页).pdf
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述presentation and make it into a film to wider fielpresentation and make it into a film to wider fieldpresentation and make it into a film to wider fieldEnter text content here Enter text content here Enter text content 5、here Enter text content here Enter text content here Enter text content hereFashionFashion8月夏Yeah混淆8月盛夏对比白日的燥热让人倦怠主打仲夏夜、夜经济的概念营造夜间潮流生活的氛围8月夏 一起YEAH制燥 玩啤一夏挑战 全能一家炙热 花样少年七夕心动一夏四大夏日主题Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity6、 Creativity TWO氛 围 布 置presentation and make it into a film to wider fielpresentation and make it into a film to wider fieldpresentation and make it into a film to wider fieldEnter text content here Enter text content here Enter text content here Enter text content here Enter text content here Enter 7、text content here元素装饰霓虹灯条屏幕Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity THRREpresentation and make it into a film to wider fielpresentation and make it into a film to wider fieldpresentation and make it into a fil8、m to wider fieldEnter text content here Enter text content here Enter text content here Enter text content here Enter text content here Enter text content here活 动 规 划夏日星火市集民谣乐队演出城市夜晚与快乐灯火最接地气的相遇Income Analysis制燥 玩啤一夏Put your great subtitle here8 月 6 日-8 月 8 日 夏日星火市集以天街区位命名更是城市夜晚与快乐灯火最接地气的相遇X联名合作活动概述9、walked through many mountains,walked through many waters,and knew many people.I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.But there is not too much extravagant hope,but I hope to have you10、r heart,not to leave.南京原创手工文化的先行者。城南的虹悦城、桥北的印象汇、城中的新街口金轮天地等商城,先锋书店,雕刻时光等文化场所南京的这些角落都留下过萝卜市集的热闹痕迹,甚至现在还慢慢发展到南京的周边城市常州等。市集简介媒体报道DESIGNED FOR LONGFORSHOP DESIGNED FOR LONGFORSHOP DESIGNED FOR LONGFORSHOPDESIGNED FOR LONGFORSHOP DESIGNED FOR LONGFORSHOP DESIGNED FOR LONGFORSHOP南京手作节-青艺匠心文创市集DESIGNED FOR11、 LONGFORSHOP DESIGNED FOR LONGFORSHOP DESIGNED FOR LONGFORSHOP南京国际手造博览会门头摊位帐篷休息区立体字观众区舞台区主题市集效果图星星灯项目logo美食装饰主题市集效果图灯光条跑马灯霓虹灯牌主题市集效果图活动概述walked through many mountains,walked through many waters,and knew many people.I walked through many mountains,walked through many waters,and knew many people.The o12、nly thing that really makes me tempted is that you see me at the moment.But there is not too much extravagant hope,but I hope to have your heart,not to leave.南京原创手工文化的先行者。城南的虹悦城、桥北的印象汇、城中的新街口金轮天地等商城,先锋书店,雕刻时光等文化场所南京的这些角落都留下过萝卜市集的热闹痕迹,甚至现在还慢慢发展到南京的周边城市常州等。市集简介市集布置选用市集摊位,伞面外围及内部加设灯光公区灯光亮化装置,打造灯光夜市效果灯光13、亮化帐篷外部设置灯光亮化,伞面外围设置点状灯串装饰帐篷四周或内部设置五角星 月亮造型星星灯乐队演绎现场设置三人乐队演绎演唱民谣 流行音乐等萌宠市集emoji矩阵农夫市集颜值市集品牌创展匠坊摊位招募推荐摊位招募推荐彩绘涂鸦神秘咖啡漫意画展有机市集霸王花店星级甜点摊位招募推荐链铜棉林晕染时光涂鸦海岛清芳花语拓印春天摊位招募推荐 80后的小确幸品牌How几个(文化衫、特色零食等)摊位招募推荐网红市集 只有买不起的,没有你不想要的。(网红泡泡机、红网零食、小摆件等)摊位招募推荐手工艺品/手工定制(装饰画、饰品、皮具、帆布包等)。摊位招募推荐手工艺品/手工定制(装饰画、饰品、皮具、帆布包等)。摊位招募推14、荐多肉植物/鲜切花不二象创意市集努力发觉生活中有趣的美人、美物与美备选市集暨 上汽第大二通届杯纳首家届创无意意市义集 大 赛一 场 震 撼 南 京 的 文 创 集 市 复 兴 文 创 产 品、工 艺 手 作、互 动 游 戏.单日到场人流 3万+现场摊位30+市集日均流水12000+南京水平方商场站 涵田不二象市集苏韵乡情 在水一方 2020 潭荷花节主题:吾小悦的杂货铺不二象市集吾悦站 场地:鼓楼吾悦广场户外元素:吃逛+社交+市集+美陈+街区秀+互动体验8 月 7 日-8 月 8 日亲子夏日互动闯关游戏亲子趣味赛Income Analysis挑战 全能一家Put your great subt15、itle here现场平面示意图现场平面示意图入场券检票入场顾客们凭券有序进入活动现场,现场安排工作人员进行检票,维护现场秩序和安全。到达物资发放处,了解旁边的活动须知和活动的流程。入场券检票入场顾客们进入活动现场后,物资发放处,了解旁边的活动须知和活动的流程,领取任务卡和互动小道具。互动小道具:小风车/、臂贴运动赛事一超级袋鼠跳打卡点1:超级袋鼠跳 先分好组,然后穿好袋子并站立做好准备,游戏开始后从一端跳到另一端,2人为一组,儿童跳到路程三分之一处,家长1从该点跳到终点,进行下一项赛事。备注:2人的家庭(一大一小)算1组,用袋鼠袋子接力跳完赛道,完成挑战1。运动赛事一运动赛事二一抖臀达人打卡16、点1:抖臀达人挑战1完成,家长2开始进行抖臀达人比赛,将抖球盒子绑在腰间,通过身体快速摇摆、扭动、跳跃等方式,将球抖出盒子,最快抖空盒子者获胜!并完成打卡点2。运动赛事二运动赛事三一指压板跳绳打卡点3:指压板跳绳家长1与儿童一起跳绳,需完成20个指压板跳绳挑战(大人背着小孩或一起),完成挑战进行下一项挑战。备注:2人的家庭(一大一小)算1组,用一根绳子合力跳完20个,完成打卡3。运动赛事三运动赛事四一毛毛虫竞赛毛毛虫竞赛打卡点4:毛毛虫竞赛比赛3完成者,3名队员骑在比赛器材上,双手把住固定把手立于起跑线后。3名队员通过协调配合使比赛器材在跑道上行进。以各参赛队所用比赛器材触及终点线所在垂直平面17、为计时停止,用时少者名次列前。运动赛事四Creativity Creativity 75%Put your great subtitle here七夕心动一夏Put your great subtitle here8 月 1 3 日-8 月 1 5 日 七夕打卡点七夕主题联谊晚会爱的主入口告白气球爱的告白爱的合影七夕打卡点效果图DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR L18、ONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#金风玉露一相逢以石为盟,分组游戏漫谈私语谈天说地自由交流青石有缘石上留名,开启姻缘为你盛放才艺展示心动漫舞邀请心仪对象共舞19:00-19:3020:10-20:3020:30-20:5021:10-21:3020:50-21:1019:30-20:10告白气球表白牵手,天作之合活动流程DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN 19、FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#青青石石有有缘缘石上留名开启姻缘签到墙签到签到墙签到+贴名牌贴名牌+女嘉宾签名女嘉宾签名石头代表着矢志不渝的爱情,红楼梦有“木石前盟”,孔雀东南飞有“君当作磐石,妾当作蒲苇”.女嘉宾在签到处签下姓名20、,男嘉宾到场后各自选择一枚石头入场。男女嘉宾在明星墙上签名,胸前贴上名牌,名牌含编号和姓名,便于识别身份。DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#金21、金风风玉玉露露一一相相逢逢以石为盟,分组游戏嘉宾分组:组中组嘉宾分组:组中组1、男嘉宾凭借选择的石头,入场后找到对应的女嘉宾,为女嘉宾献上玫瑰花,形成临时组合。2、按照男嘉宾名牌编号,将100人分为10组,每组10人左右。3、开场后,各组以走秀形式亮相,各组分区域落座。DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DE22、SIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#金金风风玉玉露露一一相相逢逢以石为盟,分组游戏缘分速递缘分速递小组内破冰小组内破冰每小组由10人(5对临时伴侣)组成,首先每对临时伴侣进行交流认识,随后将对方介绍给全组认识,使小组内每一个人可以快速认识。DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LO23、NGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#金金风风玉玉露露一一相相逢逢以石为盟,分组游戏跨组游戏跨组游戏1 1、情意浓浓情意浓浓每组内部推选两对伴侣参加,女生蒙眼为男生吃蛋糕,男生只能口头提示,最快吃完且两人一起摆出指定姿势即可获胜。DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFO24、RE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#金金风风玉玉露露一一相相逢逢以石为盟,分组游戏跨组游戏跨组游戏2 2、爱情接力赛爱情接力赛男女嘉宾背对背夹着气球,将气球运送至终点,然后在终点换本组另一对嘉宾继续接力,如此循环,先完成的小组获胜。DESIGN FOR LONGFOR#DESIGN FOR L25、ONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#金金风风玉玉露露一一相相逢逢以石为盟,分组游戏跨组游戏跨组游戏3 3、牛郎织女向前冲、牛郎织女向前冲每位女嘉宾可任意选择一位男嘉宾,男嘉宾蒙住眼睛,背起女嘉宾,并按照女嘉26、宾的提示跨过障碍,最终到达终点;用时最长的5对嘉宾将接受惩罚。DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#为为你你盛盛放放才艺展示才艺展示才艺展示1、自27、由展示:嘉宾毛遂自荐,主动上台展示才艺和自我魅力;2、定向邀请:在游戏环节获胜的嘉宾代表,有权利指定异性嘉宾上台表演。DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LON28、GFOR#漫漫谈谈私私语语谈天说地自由交流5 5分钟速配闪聊分钟速配闪聊1、通过前面分组游戏、才艺展示的观察了解,每人可自由选择对象进行一对一聊天;2、每次聊天时间限制5分钟,每人最多与4位对象速配闪聊。DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FO29、R LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#心心动动漫漫舞舞邀请心仪对象共舞近距离接触,碰撞爱的火花近距离接触,碰撞爱的火花1、现场舞蹈老师教学,带领大家在舞池共舞;2、打破原来组合,男嘉宾可以任意选择自己心仪的女孩,邀请她跳舞。优雅的华尔兹,澎湃的探戈,动感的爵士,一场浪漫的舞会来了。DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN 30、FOR LONGFORE#DESIGN FOR LONGFORE#DESIGN DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#DESIGN FOR LONGFOR#告告白白气气球球表白牵手天作之合爱的告白爱的告白1、最后环节,如嘉宾找选到了如意对象,则拿着气球上台,向他/她表白,如对象接受则接过气球,宣布牵手成功!2、牵手成果的二人,可在合影处合影留念。潮娃走秀街舞比赛Fashion8 月 2 1 日-8 月 2 2 日炙热 花样少年Put your great subtitle hereT台之星品牌成立于2009年,隶属于南31、京星之梦文化传媒有限公司,总部设于南京,全国拥有多家童星艺术学院。T台之星品牌分为:T台之星童星艺术学院、T台之星国际少儿模特电视盛典、BONBON时装周、江苏广播电视总台教育频道T台之星栏目。TSTAR是T台之星的品牌精神:它将汇聚全球时尚,以明星态度打造品牌影响力,让每个孩子获得闪耀的自信。“为中国孩子提供最优质的综合素质教育平台和时尚服务,因材施教、塑造孩子形体礼仪、培养孩子自信,提升气质,还原孩子的“与众不同”,让他们拥有健康自信,拥有闪耀未来。”是TSTAR的育人理念,T台之星童星艺术学院作为TSATR精神的最大载体,致力于面向中国3至16岁的少儿群体提供以形体气质为核心的高端素质教32、育。形体模特是学院的核心产品,形体素养课程、精英职模课程是学院的两大特色教学体系,“知行合一、止于至善”是学院的教学宗旨,将课堂教学与实际演出、大型赛事紧密结合是学院的教学实践。T台之星童星艺术学院,让孩子迈出的每一小步,都组成人生的大精彩。为打造中国少儿模特高规格、超权威的赛事,2012年T台之星中国少儿模特电视盛典应运而生并获得成功,T台之星更是成为行业的领军品牌!活动流程时间环节内容备注上半场13:40-14:00现场演艺三人乐队小朋友备场14:00-14:10指导老师亮相主持人串场,老师介绍小朋友备场14:10-15:00T台走秀现场走秀现场展示,评委评分15:00-15:10互动游戏33、小朋友互动/才艺表演活跃现场气氛下半场15:30-15:40现场演艺三人乐队小朋友备场15:40-15:50指导老师亮相主持人串场,老师介绍小朋友备场15:50-16:40T台走秀现场走秀现场展示,评委评分16:40-16:50互动游戏小朋友互动/才艺表演活跃现场气氛活动流程(14:00-20:00)换上华丽的礼裙,原本萌萌哒的小学员们,变成了端庄大方的公主和英气逼人的王子,演绎一场“高品质”、“高标准”的时尚盛宴【王子公主 礼服主题走秀】主题走秀方向-礼服“此生不悔入华夏,来世愿生种花家”,如果你也喜欢汉服文化,并且自己也有一套汉服正愁无人欣赏,那么属于你的高光时刻来啦,体验古典汉服之美,弘34、扬民族传统文化;【中国风主题走秀】主题走秀方向-礼服青春靓丽的一道风景线,不仅展示出我们选手们的阳光与活力,自信的出场,童真灿烂的笑容【校服主题走秀】主题走秀方向-校服小朋友现场进行走秀表演T台走秀现场设置三人乐队,为现场点燃氛围,一些耳熟能详的网红歌曲,引起现场合唱及共鸣暖场节目三人乐队环节一、品牌服装展示,商户提供服装(可单人、可亲子)环节二、才艺展示,限时3分钟(走秀、朗诵、唱歌、跳舞、乐器、武术等)现场互动(推荐)Creativity Creativity Creativity Creativity Creativity Creativity Creativity Creativity35、 Creativity Creativity Creativity Creativity Enter text content here Enter text content here Enter text content here Enter text content here Enter text content here Enter text content hereClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here to en36、ter textClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here to enter textClick here 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